
Consumer Products
Better Inventions, Better Products
Consumer products present unique challenges for intellectual property protection. From design and manufacturing concerns, to branding and marketing, to functionality limitations, and even liability and indemnity issues, businesses involved in the consumer products life cycle must manage a complex array of IP concerns. Patterson can help you navigate intellectual property protection for your consumer products and ensure the best protections for your business needs.
Patterson partners with clients to determine what makes a consumer product successful and to capture and safeguard the value of their IP and brands through patent, trademark, copyright, trade dress, and trade secret protection and litigation. Our attorneys also advise clients on unfair competition and other business-related issues. We help companies maintain their competitive edge and continue to introduce new ideas and new technologies.
We have experience representing consumer products companies in multiple industries, including:
- Alcoholic beverages
- Apparel
- Automotive
- Consumer electronics and computer software
- Cosmetics
- Food and beverage
- Gift products
- Health products
- Interactive entertainment
- Retail services
- Sports and hunting equipment
Our legal services for consumer products businesses include:
Trademark and Trade Dress Protection
We provide trademark services for all manners of consumer products and can advise on trade dress protections. We help protect our clients’ brands and their customers through comprehensive trademark protection for product names, logos, packaging, distinctive coloring and design, and more.

Design and Utility Patents
New and inventive consumer products and distinctively ornamental product designs can be good candidates for patent protection. Patterson can help you identify key patentable aspects of your product and help you license and enforce your patents worldwide.

Licensing and OEM Agreements
Ensure proper use of your intellectual property through the product’s development and distribution life cycles. Our attorneys can help draft, analyze, negotiate, and manage effective and enforceable IP licenses and commercialization agreements, such as when manufacturing overseas or incorporating FRAND licenses.

Regulatory Compliance
Consumer goods are frequently subject to various federal regulations, including the Consumer Product Safety Act (CPSA), Fair Packaging and Labeling Act (FLPA), Federal Communications Commission (FCC) policies, and more. We can advise on an array of federal regulatory issues and help ensure your products’ compliance with applicable rules.

IP Insurance
Many corporate insurers offer intellectual property policies offering peace of mind against unexpected IP litigation. These policies can be exceptionally important in highly litigious consumer products sectors such as consumer electronics. Patterson can help you review your IP insurance policy’s applicability, necessity, and scope of coverage with respect to your products.
